Why I'm Retiring My Jeans for Summer Fatigues

A roster of indie brands at Le Bon Marché.

Jun 16, 2025

Street Files: Menswear Week, Paris June 2024, photo courtesy Vogue.

Hello everyone, happy Monday. Hope you all had a good weekend.

I logged 21.4 km (13.2 miles) of walking between Saturday and Sunday. Over the weekend, I decided to retire my jeans for the summer. I feel much better (and lighter) wearing a gentler fabric right now. I’m really feeling the summer fatigue aesthetic on the pants front. Easy-breezy.

On my weekly pilgrimage, I strolled to Le Bon Marché for some light shopping. And some damage I did. As to what I would call sensibly shopping, or rather, shopping with intent, I like to invest in clothes that I know will last me a good while, and will keep their handsome shape. I’m all for quality and less quantity.

With that, I have 4 indie brands to talk to you about today in the feature that I liked, tried on, and shopped! More on that below.

I really consider the best shopping to be at Le Bon Marché. Better in my opinion, than Bergdorf Goodman, Saks Fifth Avenue, or Neiman Marcus. All of which are going through different versions or retail mayhem at the moment. Bergdorf’s still has the best windows in the world, though. But something about Le Bon Marché feels approachable, whimsical, and there is a wide selection of affordable pieces from indie brands. All things I love.

You can find anything at Le Bon Marché. A great summer scarf, a monogramming hat shop, the latest contemporary shirting brand, a fancy print dress, and some vetiver perfume. During the sales periods you can get some good deals. It really is my favorite place to shop in Paris.

When I am not shopping for clothes, the Grande Épicerie has a great selection of fresh fish and curated wines. If you’re in Paris and want to feel like a local, Le Bon Marché is a must.

WCME: 4 Print Brands To Know

What Caught My Eye is a daily column about internet culture, people you should know about, business, shopping, and fashion.

1. Universal Works: The Lazy Day Shirt

Universal Works Lazy Day Shirt in Blue/Sand Pop Stripe Three — **Universal Works — Lazy Day Shirt, $174**

These days, a well-constructed striped shirt is a wardrobe must. Why? To put it simply: it animates your style. With basic style at peak, a stripe shirt makes you look classic—in a way that reads, fun too. I tend to go with crisp cotton striped shirts or very soft and casual linens here. Both have their own vibe, and look great out on the street for an off-duty look. These shirts fit like Charvet, at a more accessible price-point.

2. Edmmond Studios: Classically Groovy

I’ve been watching this brand for some time. They broke into the Paris contemporary scene a few years ago with the Mallard logo. It was a charming offer, if maybe a little too 1960s. They’ve refreshed their go-to-market strategy, keeping in place a sense of classic cool that’s intermixed with a dash of groove. I got a the ice blue shirt I’ve linked below and I’m thrilled with my purchase.

3. OrSlow: Chambray Fatigues

Forget military pants. Forget camo, which can feel a little tone deaf these days, and embrace off-duty dressing. The fabric is gentler than denim, and easier on the eyes that full-blown camouflage, while still maintaining a tenor of attitude. It’s one of those rare moments of having your cake and eating it too. They style easily, and you should invest in a good fabric here.